Get Started

SEO pricing: what it actually costs, by type of site

Published ranges rather than a starting price. Brochure site, online store or multi-brand retailer - the work is different, so the number is too.

How much does SEO cost?

A monthly SEO retainer with us runs $550 to $3,250. A brochure or service-business site sits at the low end, $550-$950; a mid-size online store pays $1,350-$2,200; a retail chain with thousands of products $2,200-$3,250. The difference is not a "package tier" but the actual volume of work: in a store the centre of gravity is the catalogue, and the number of products decides how much there is to do each month. A search-ready website build is a one-off $3,250 to $10,800, and paid campaign management $550 to $2,200 a month depending on media budget.

The final number is set after we connect to your Search Console and Analytics - based on data, not a guess.

SEO pricing by type of site

Organic search (SEO, AEO and GEO) - monthly retainer
Type of siteScopeMonthly rangeWhat moves you within the range
Brochure or service business site up to ~20 pages $550 – $950 Niche competitiveness and the technical starting point
Multi-location business or content site 20-100 pages $800 – $1,350 Number of locations and landing pages
Small online store up to ~200 products $950 – $1,500 Catalogue condition, duplicates, how often stock changes
Mid-size to large store 200-2,000 products $1,350 – $2,200 Catalogue size, category structure, product feed
Retail chain or large store 2,000+ products $2,200 – $3,250 Scale, integrations, number of brands

How much does a website cost?

Search-ready website build - one-off
What we buildScopeRange
Brochure site 5-10 pages $3,250 – $4,900
Site with multiple service pages or a basic catalogue - $4,900 – $7,500
Full online store - $6,500 – $10,800

How much does PPC management cost?

Paid campaign management - by monthly media budget
Account scopeMonthly media budgetManagement fee
One focused campaign up to $1,350 $550 – $680
Several campaigns or audiences $1,350 – $5,400 $680 – $1,100
Shopping and product-feed management $5,400 – $13,500 $1,100 – $1,600
Complex account or multiple brands $13,500+ $1,600 – $2,200

Prices exclude VAT where applicable. Media budget is paid directly to Google and does not pass through us - the management fee is the only payment to TraffixNet. Organic and paid are separate services that can be combined.

What moves the price

How competitive the niche is

The same site costs more in a crowded market than a quiet one, because the bar you have to clear is set by whoever already ranks.

Size of the site, or of the catalogue

For a store this is the main driver. Two hundred products and two thousand products are not the same job, and the retainer reflects the monthly volume of catalogue work.

The technical starting point

A site that blocks crawlers, loads its content in JavaScript or has duplicate URLs needs that fixed before any content work pays off.

Organic only, or paid as well

They are separate services. Running both with the same team means the ad budget is not spent on terms you already rank for organically.

What a quote should contain

Whoever you end up hiring, a serious proposal names the pages and queries it is working on, says what happens each month, states how success is measured, and is built on your own Search Console data rather than a generic audit.

Red flags: a promise of first position, link packages at a fixed price, and a long commitment with no stated targets.

Get a quote for your site

Or run the free SEO & AEO report first →